Privacy Policy
Effective Date: July 6, 2026 Last Updated: July 6, 2026
Who We Are
Upside Guaranty, LLC 238 Bedford Way Franklin, TN 37064
Phone: (615) 652-4700
Email: info@UpsideGuaranty.com
Website: https://upsideguaranty.com
Upside Guaranty is a construction funds administration and consulting firm. This privacy policy explains how we handle information collected through this website.
What Data We Collect and Why
Contact and Service Request Forms
When you submit a form on this site — whether to contact us or request services — we collect the information you provide, which may include your name, company name, email address, phone number, and project details. We use this information solely to respond to your inquiry or fulfill your request. We do not use form submissions for unsolicited marketing. Form entries are retained indefinitely for our records and for customer service purposes.
Form submissions are stored securely in our website's database and are accessible only to site administrators.
Google Analytics and Google Search Console
This site uses Google Analytics 4 (GA4) and Google Search Console to help us understand how visitors use our site. These services collect data such as pages visited, time on site, general geographic location (country/region), device type, and traffic source. This data is aggregated and anonymized — we do not use it to identify individual visitors.
Google Analytics uses cookies and similar tracking technologies to collect this information. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
For more information on how Google handles this data, see Google's Privacy Policy.
Cookies
This site uses cookies for the following purposes:
- Analytics cookies — Set by Google Analytics to track site usage (see above).
- Session/functional cookies — Set by WordPress for administrative users only. Visitors who are not logged in as administrators will not receive WordPress login or session cookies.
- Preference cookies — If a pop-up or notice on the site is dismissed, a cookie may be set to remember that preference for your current session or visit.
We do not use cookies for advertising or to track you across other websites.
Spam Detection
This site uses Akismet to help detect and filter spam submitted through web forms. Akismet may collect information about form submissions, including IP address, browser user agent, referrer URL, and the content of submissions. For more information, see Automattic's Privacy Policy.
Hosting
This site is hosted on WP Engine, a managed WordPress hosting provider. WP Engine may collect server-level technical data such as IP addresses and access logs as part of normal hosting operations. For details, see WP Engine's Privacy Policy.
What We Do Not Collect
- We do not have public user accounts or a registration system.
- We do not have a comments section.
- We do not collect payment information through this website.
- We do not collect sensitive personal data (health, financial, or government ID information).
How Long We Retain Your Data
- Form submissions — Retained indefinitely for business and customer service purposes.
- Analytics data — Retained according to the default settings of Google Analytics (up to 14 months for user-level data, unless adjusted).
- Server logs — Retained per WP Engine's standard hosting practices.
Your Rights
You may request access to, correction of, or deletion of any personal data you have submitted to us through this website. To make a request, contact us at:
Email: info@UpsideGuaranty.com Phone: (615) 652-4700
We will respond within a reasonable timeframe. Note that we may be required to retain certain data for legitimate business, legal, or security purposes.
Where Your Data Is Sent
This website is operated from the United States. Data submitted through this site is stored and processed in the United States. If you are located outside the United States, please be aware that your information may be transferred to and processed in a country with different data protection laws than your own.
Data Security
We take reasonable technical and administrative precautions to protect the information collected through this site. Our site is hosted on WP Engine's managed WordPress platform, which provides SSL encryption, automated security updates, and additional safeguards. Access to form data and the site backend is restricted to authorized administrators.
Changes to This Policy
We may update this privacy policy from time to time. Changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.
Contact Us
If you have questions or concerns about this privacy policy or how your data is handled, please contact us:
Upside Guaranty, LLC
238 Bedford Way, Franklin, TN 37064
(615) 652-4700
info@UpsideGuaranty.com